 |
 |
1
|
|
 |
 |
|
What are the main reasons you visit www.blackrock.com? Please check all that apply:
|
 |
 |
 |
To access my account information
|
 |
 |
To learn about the company
|
 |
 |
To find out about investment products I already own
|
 |
 |
To help make decisions about investment products I am considering
|
 |
 |
To access or order brochures, fact sheets, etc.
|
 |
 |
To see market commentary from BlackRock
|
 |
 |
To view other company news
|
 |
 |
To service my account
|
 |
 |
Other, please specify:
|
|
|
|
|
 |
2
|
|
 |
 |
|
How useful do you find the following areas of the BlackRock website?
|
 |
 |
 |
 |
 |
1 Not Useful |
2 Somewhat Useful |
3 Neutral |
4 Useful |
5 Very Useful |
 |
Account Access
 |
 |
 |
 |
 |
 |
 |
Education information
 |
 |
 |
 |
 |
 |
 |
Literature
 |
 |
 |
 |
 |
 |
 |
Product and performance information
 |
 |
 |
 |
 |
 |
 |
New product information
 |
 |
 |
 |
 |
 |
 |
Market insight and commentary
 |
 |
 |
 |
 |
 |
|
|
 |
3
|
|
 |
 |
|
To what extent to you agree with the following statements?
|
 |
 |
 |
 |
 |
1 Strongly Disagree |
2 Disagree |
3 Neutral |
4 Agree |
5 Strongly Agree |
 |
The homepage is clear, well-laid out and extremely easy to use.
 |
 |
 |
 |
 |
 |
 |
The navigation is highly intuitive and I can quickly locate the information I need.
 |
 |
 |
 |
 |
 |
 |
Once I have found information that is useful, I can easily find it again.
 |
 |
 |
 |
 |
 |
 |
Content featured here is extremely valuable and unique to BlackRock.
 |
 |
 |
 |
 |
 |
|
|
 |
4
|
|
 |
 |
|
To what extent do you agree with the following statements about the Product and Performance information offered on BlackRock's website?
|
 |
 |
 |
 |
 |
1 Strongly Disagree |
2 Disagree |
3 Neutral |
4 Agree |
5 Strongly Agree |
 |
The site provides excellent product information which is extremely useful to me.
 |
 |
 |
 |
 |
 |
 |
I find the performance information to be complete and the data I need is there.
 |
 |
 |
 |
 |
 |
|
|
 |
5
|
|
 |
 |
|
How frequently do you visit the site?
|
 |
 |
Daily
|
 |
 |
Several times per week
|
 |
 |
Weekly
|
 |
 |
Several times per month
|
 |
 |
Monthly
|
 |
 |
Less than monthly
|
 |
|
|
 |
6
|
|
 |
 |
|
What part of this site is of most interest to you?
|
 |
|
|
 |
7
|
|
 |
 |
|
What improvements would you suggest in order to make this site more useful to you?
|
 |
|
|
 |
8
|
|
 |
 |
|
Which investment company websites do you visit regularly?
|
 |
|
|
|
 |