Survey Superhero Articles

Customizing your Survey

Customizing your survey is a great way to get respondents more familiar with your organization’s logo, to increase your response rate, and to simply make your survey more fun!

Two of the easiest ways to customize your survey are within the survey itself. (And, yes, you can make these changes to a survey you've already deployed!)

• Add your logo to the title! When you are creating or editing your survey, click Edit Title at the top of the survey. Add your organization's logo under the Add image to title section of this page. Once you find the file on your computer and click Upload, just choose the orientation of the image- above, below, or to the left or right of your survey title.
• Choose a design theme that matches! See those bars between your questions? They are blue by default. But if blue doesn't look too hot with your image, change the color with the drop down menu on the top left of the screen you see when creating/editing your survey. We have blue, black, red, green, yellow, and white bars. Feeling more daring? Try a theme like "Oceanic Aqua" or "Mechanical Violet" that also changes the background color of your survey.

Advanced Tips

There are additional pages, outside of the survey itself, that you can customize with the formatting toolbar to change text formatting, create hyperlinks, or insert images. Click on the page name below for more details on editing that particular page. For tips using the formatting toolbar, read our support article here. Or click here for information about how to use HTML tags to add custom branding on other pages.

• The Email Invitation: If you are sending to your own list of email addresses (not purchasing respondents from Zoomerang), this is most likely the first time your recipients will read about your survey. Customizing this email to say who you are and why you are asking for input not only adds a more personalized feel for the survey as a whole, but it tends to increase the response rate! (For more details, read my article "Write Survey Invitations to Increase Response Rates".)
• Web Greeting Page: You can choose whether this page will appear at the start of your survey and customize it using the formatting toolbar.
• Survey End Pages: These are the pages your survey respondents are directed to at the end of the survey; you can customize any of these pages with hyperlinked text and images or redirect respondents to your own website.
• PowerPoint Presentation: You can create custom charts from the Analyze Results tab and download them (with or without the corresponding data tables) to PowerPoint, which you can customize by editing the text on each slide (title on the introduction slide as well as the survey question displayed above each chart), and changing the design theme as well as the chart image and data table background, border, and other slide attributes.

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