The fast paced streaming updates on Twitter can be a bit overwhelming to keep up with, especially for a bustling business owner. In order to get the most useful industry news, tips, and insights, it’s a good idea to follow the experts and influencers who tweet on subjects related to your interests. If your interests fall into the category of small and medium sized business, then here are 10 essential Twitter influencers that you should be following:
@Rieva - CEO of GrowBiz Media & SmallBizDaily.com. She is a small-business advocate, journalist, and best-selling author as well as the former editorial director of Entrepreneur magazine (20+ yrs). www.smallbizdaily.com
@SmallBizTrends – Anita Cambell is the CEO of Small Business Trends, an online small biz community reaching over 250,000 each month. Small business success ... delivered daily. www.smallbiztrends.com
@BarryMoltz - Getting Small Businesses Unstuck, Recovering Entrepreneur-holic, Author, Speaker, Consultant who loves technology, martial arts and vintage cars. www.barrymoltz.com
@JimBlasingame - Small business expert, small business radio host, author, speaker, developer of multi-media information for small business. www.smallbusinessadvocate.com
@SBAgov The official Twitter account of the U.S. Small Business Administration. News, tips, and resources for the small biz community. www.sba.gov
@MarketingProfs Ann Handley is the Head of Content at Marketing Profs. She is an 11-year veteran of creating and managing digital content to build relationships for organizations and individuals. www.contentrulesbook.com www.annhandley.com www.marketingprofs.com
@OPENForum The Official American Express OPEN Twitter Page where you can tap into the collective ingenuity of other business owners. www.openforum.com
@BeckyMcCray Rural entrepreneur, small town business at http://www.SmallBizSurvival.com - Teaching social media for tourism at http://www.TourismCurrents.com http://www.beckymccray.com
@ducttape John Janstch is a small business marketing consultant and author of Duct Tape Marketing and The Referral Engine. http://www.ducttapemarketing.com/blog
@webtherapist Lorrie Thomas is The Marketing Therapist®. She is a writer, educator, speaker and CEO of Web Marketing Therapy®: Tweeting expert advice to diagnose, prescribe and guide healthy web marketing. www.webmarketingtherapy.com
So what’s the best way to keep up with these tweeters and their updates?
Create a “SMB Experts & Thought Leaders” Twitter list by clicking on the “Lists” tab and selecting “Create a List”. Then add each of the Twitter handles above to that list. Doing so will filter these users tweets into a dedicated stream of tweets that is much more accessible and easy to engage with. Next, give a retweet or ask a question, these are some very friendly folks who tend to be very responsive on Twitter.
There are of course many SMB experts on Twitter, this is meant to be a fluid and dynamic list, so feel free to add your suggestions in the comment section below and help us build a reference page for all. We also invite you to follow us @Zoomearng for survey tips, blog posts, product updates, and other interesting bits of found knowledge.
Do you have any additional suggestions? Please let us know in the comment section below.
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